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Poster: Business Model Canvas

Design Thinking PosterThe Business Model Canvas is one of the central elements Business Model Generation. It was essentially developed by Alexander Osterwalder and Yves Pigneur, whom we would like to thank for making the Canvas available to the general public under Creative Commons license.

A business model can be described consistently with its nine fields: value proposition in the centre; customers, customer relationships, channels and related revenue streams on the right; as well as key activities, key resources, key partners and related cost structures on the left.

The poster is designed for international workshops in four languages: English, German, French and Spanish.

Further background information can be found in detail in the recommendable book Business Model Generation* by Alexander Osterwalder and Yves Pigneur. The original version and many other materials are available on Strategyzer.com.

Download it here: Business Model Canvas

Additional materials: CoObeya Innovation Toolkit (German / English): free download

* Advertising link to Amazon

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